SaaSOptics: Augmenting the Fintech Solutions

2021 has been an exceptional year for the fintech market, with a record number of deals in every major region. Fintech investment was solid, with both VC and PE investment soaring to record highs. SaaSoptics is a B2B SaaS financial management provider with immense experience and expertise in Fintech. By integrating today’s technologies with the finance sector, SaaSOptics offers cutting-edge fintech solutions for their customers. Until now, 1,000+ B2B Saas companies and $24B in investor capital trust SaaSOptics to automate subscription management, revenue & expense recognition, and SaaS metrics. SaaSOptics financial operations platform is a solution that would do everything needed for running the financial aspects of a B2B SaaS business.

In a B2B SaaS company with varying term agreements, having the ability to invoice your customers efficiently and collect payment quickly is crucial. SaaSOptics subscription management is designed to get it done with ease. SaaSOptics stands between the CRM and GL to automate the order-to-cash process. From closing a deal in the CRM down to journal entries and reporting, SaaSOptics has you covered. Similarly, managing revenue recognition in spreadsheets is okay when you only have a handful of customers, but it’s not sustainable when the customer base grows. SaaSOptics Revenue Recognition will prep companies for audits, funding events, and board meetings with confidence using advanced reporting capabilities for revenue.

SaaSOptics’ collections and dunning features allow their customers to automate A/R management to spend less time chasing down payments and more time expanding their business. Also, SaaSOptics generates financial records from the signed customer agreements. This can be done manually or by integrating the CRM and GL. Whether or not the customers leverage the CRM integrations, SaaSOptics makes it easy to process new orders. Understanding the foundational metrics such as Customer Lifetime Value, Annual Churn Rate, and Customer Renewal Rate is the first step to creating greater financial maturity, accountability, and success. SaaSOptics offers online calculators where customers can calculate their metrics just by entering a few details.

A miscalculated SaaS metric can have severe downstream consequences on the valuation and the ability to make effective business decisions. SaaSOptics provides insights into subscription momentum and cohorts to empower their customers to make the right business decisions. SaasOptics also offers direct integrations with Stripe and Fattmerchant to allow customers to pay their SaaSOptics invoices directly from their inboxes. Expense recognition from SaaSOptics is yet another platform that automates expenses and helps users better understand the relationship between revenue and costs. It’s GAAP/IFRS compliant and has strict guidelines on accounting for and recognizing expenses, especially sales commissions.

SaaSOptics was launched in 1998, and as the years pass by. The technologies advance, now they are turning their eye to the future to continue to serve the customers in the B2B SaaS community for their ever-changing financial operations needs.

BCV is a provider of social media solutions for the hospitality industry, working with many of the world’s most recognizable brands, including Marriott, Four Seasons, Hyatt, The Ritz-Carlton, and many more. BCV’s financial operations were outsourced and managed using QuickBooks and spreadsheets. Moving to SaaSOptics gave BCV more control and transparency into the business’s financial health. SaaSOptics also accelerated the acquisition process. SaaSOptics had the most significant impact on creating BCV’s five-year economic model.

SaaSOptics partners with businesses that provide outsourced advisory services and fulfill financial operations and technology consulting services for their clients and venture capitalists and private equity firms addressing their portfolio companies’ subscription management and analytics needs. They believe in making financial excellence available to growing B2B subscription businesses. SaaSOptics is dedicated to eliminating financial risk and generating visibility that allows SaaS companies to function more efficiently while bringing in revenue growth and improving cash runway.