Neustar: Powerful Security Solutions for the Modern Era

Trust and security are crucial in today’s world where privacy is the biggest challenge. Enterprise security immensely helps businesses in establishing trust and data privacy promises with their customers. The data-driven world demands high-level data security and Neustar stepped in offering sophisticated security solutions for companies across the globe. Neustar is an information services and technology company and a leader in identity resolution providing the data and technology that enable trusted connections between companies and people. Through powerful security solutions, Neustar is dedicated to secure businesses’ online presence against risks and downtime while ensuring the customers’ consistent, uninterrupted, quality interactions. By utilizing deep insights of network traffic to ensure a safe digital network across all touchpoints, Neustar continues to excel in the enterprise security domain over years.

Neustar with its deep-running expertise happens to be one among the few companies capable of knowing with certainty who is on the other end of every interaction and has gained the trust of some of the greatest and largest brands in the world to make critical decisions multiple times every day. They help marketers send timely and relevant messages using data analytics and modeling software. In a world where cyberattacks are becoming more sophisticated and complex, Neustar has a dedicated team of industry experts who stay ahead of the curve to stave off the next DDoS attack of a network or fleet of IoT devices. As a company built on the foundation of privacy by design, for more than 20 years, Neustar’s unique capabilities have made them the leader in the field of responsible identity resolution. By linking the most essential information with the people who depend on it, Neustar gives more than 8,000 clients worldwide the power to make the most well-informed decisions to enable trusted connections between companies and people in their business — not just data they have to figure out and interpret for themselves.

The security intelligence services offer by Neustar are top-notch. Through predictive insights and intelligence gained from countless transactions and observations of real-time internet usage along with an identity resolution platform, Neustar helps businesses stay ahead of the threat and scale smart. With an incredible solution base, Neustar climbed the ladder of success and won the 2021 Fortress Cyber Security Awards for two of their projects. Organized by the Business Intelligence Group, the Fortress Awards program sought to identify and reward the world’s leading companies and products that are working to keep our data and electronic assets safe among a growing threat from hackers.“In today’s flexible, perimeter-less work environment, businesses need to protect their workforce and web assets with always-on, ultra-secure solutions. Neustar understands how to help our customers navigate a dynamic, constantly evolving threat landscape, and they entrust our cloud-based solutions to protect their business and their people,” says Brian McCann, President, Security Solutions at Neustar.

Apart from security, Neustar offers industry-leading solutions in marketing, risk, and communications that responsibly connect data on people, devices, and locations, continuously corroborated through billions of transactions. By analyzing the cyber threats and deadly attacks over the past years, Neustar is urging businesses to consider security holistically within the context of their specific needs. Rather than being caught off-guard, assessing what is business-critical for an organization and ensuring its safety is what saves businesses in this cyber-driven era. Today, Neustar serves more than 8,000 clients worldwide, including 60 of the Fortune 100.

Neustar has given utmost importance to gradual growth. Over the past years, Neustar has Invested over $60 million in capital to re-architect its platforms, significantly increasing network capacity and performance, and added innovations to its product set. Also, they Introduced new security solutions within the large and growing Application Security and Threat Feed markets targeting the commercial, enterprise, and federal segments. Many growth aspects are on their way, and Neustar will continue to expand its territories.