Wednesday, May 18, 2022

CRM

The future of CX is predictive and proactive

In this article, I am going to explain why too much attention is spent by Customer Experience (CX) professionals on measuring the past, when...

Signs That it’s Time to Replatform a B2B eCommerce Site

Getting into eCommerce is an essential step for all manufacturers. Whether a site is built in-house or with a partner, implementing a digital sales...

Get CRM Right, by Getting Expectations Right

I have been thinking a lot about “CRM” as I prepare to release the seventh (and surely not last) revision of my book Speaking...

4 Steps for Overcoming Common Struggles with Customer Relationship Management Projects

Customer relationship management (CRM) plays a transformational role in winning new customers faster, keeping them longer, delivering better experiences, improving satisfaction, and even in...

Empowerment – Over Happy Customer for Life

The backbone of great service is empowerment. My definition is for any employee to make a fast-empowered decision on the spot in favor of...

Top Customer Experience (CX) Trends Businesses Should Consider in 2022

Customer experience (CX) best practices are no longer just great to have; they're now a critical aspect of customer success and business ROI. Even...

Start Analyzing your CRM Data for Business Growth

Data is the new Oil, the sentence which every company is agreeing upon irrespective of the industry and country. CRM data is an asset...

CRM – The Cruise Ship of Pleasure?

Okay, let's simply start out by admitting that CRM is complex, and becomes more so the greater the size of the enterprise. To the...

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